{"id":2201,"date":"2020-09-25T16:06:10","date_gmt":"2020-09-25T15:06:10","guid":{"rendered":"https:\/\/www.ludivine.ch\/?post_type=portfolio-item&#038;p=2201"},"modified":"2021-05-21T18:01:06","modified_gmt":"2021-05-21T17:01:06","slug":"la-pedale-brompton-lausanne","status":"publish","type":"portfolio-item","link":"https:\/\/www.ashtom.net\/ludivine\/portfolio-item\/la-pedale-brompton-lausanne\/","title":{"rendered":"La P\u00e9dale"},"content":{"rendered":"<h1 class=\"p1\"><span class=\"s1\">Identit\u00e9 visuelle: un logo pour<br \/>\nLa P\u00e9dale, marchand Brompton \u00e0 Lausanne<\/span><\/h1>\n<h2 class=\"p1\"><\/h2>\n<p class=\"p1\">Pour l\u2019identit\u00e9 visuelle de La P\u00e9dale, <a href=\"http:\/\/lapedale.ch\/\" target=\"_blank\" rel=\"nofollow noopener\">sp\u00e9cialiste du v\u00e9lo Brompton<\/a>, le logo est en gris m\u00e9tallis\u00e9. Un choix sobre qui contraste volontairement avec les peintures vives des <a href=\"https:\/\/fr.brompton.com\/a-propos-de-nous\/histoire-de-brompton\" target=\"_blank\" rel=\"noopener\">v\u00e9los londoniens<\/a>. Ainsi, lib\u00e9r\u00e9s des contraintes d\u2019un code de couleurs marqu\u00e9, les g\u00e9rants du magasin lausannois poss\u00e8dent un espace de jeu pour l\u2019am\u00e9nagement de leur vitrine.<\/p>\n<p class=\"p1\">Le logo est dot\u00e9 d\u2019une personnalit\u00e9 ludique \u00e0 l\u2019image des fondateurs de La P\u00e9dale. C\u2019est un logo calligramme o\u00f9 la hampe du p et le jambage du d forment un p\u00e9dalier.<\/p>\n<p class=\"p1\">L\u2019identit\u00e9 visuelle se d\u00e9cline sur de multiples supports et par diverses m\u00e9thodes de production allant de l\u2019impression traditionnelle \u00e0 la broderie.<\/p>\n<h2 class=\"p1\"><span style=\"font-size: 18pt;\">Client(s) : La P\u00e9dale<\/span><\/h2>\n<h2 class=\"p1\"><span style=\"font-size: 18pt;\">Cat\u00e9gorie(s)\u00a0: identit\u00e9 visuelle, logo<\/span><\/h2>\n<h2 class=\"p1\"><span style=\"font-size: 18pt;\">Technique(s)\u00a0: Offset, digital, broderie, num\u00e9rique<\/span><\/h2>\n<h2 class=\"p1\"><span style=\"font-size: 18pt;\">Support(s)\u00a0: cartes de visite, lettrage de vitrine, tampon administratif, merchandising<\/span><\/h2>\n<p><a href=\"https:\/\/www.ludivine.ch\/portfolio-item\/phanee-de-pool\/\">Voir un autre projet d&#8217;identit\u00e9 visuelle.<\/a><\/p>\n","protected":false},"featured_media":0,"template":"","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>La P\u00e9dale - Brompton Lausanne- Identit\u00e9 visuelle - Logo<\/title>\n<meta name=\"description\" content=\"Pour les amoureux de la petite reine le magasin La P\u00e9dale,\u00a0sp\u00e9cialiste Brompton \u00e0 Lausanne n&#039;est plus a pr\u00e9senter. Voyez-vous le p\u00e9dalier dans le logo?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ashtom.net\/ludivine\/portfolio-item\/la-pedale-brompton-lausanne\/\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture est.\">\n\t<meta name=\"twitter:data1\" content=\"1 minute\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ashtom.net\/ludivine\/#website\",\"url\":\"https:\/\/www.ashtom.net\/ludivine\/\",\"name\":\"ludivine cornaglia - graphiste web et print - design editorial - art - illustration\",\"description\":\"ludivine cornaglia - graphic design\/human device\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/www.ashtom.net\/ludivine\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ashtom.net\/ludivine\/portfolio-item\/la-pedale-brompton-lausanne\/#webpage\",\"url\":\"https:\/\/www.ashtom.net\/ludivine\/portfolio-item\/la-pedale-brompton-lausanne\/\",\"name\":\"La P\\u00e9dale - Brompton Lausanne- Identit\\u00e9 visuelle - Logo\",\"isPartOf\":{\"@id\":\"https:\/\/www.ashtom.net\/ludivine\/#website\"},\"datePublished\":\"2020-09-25T15:06:10+00:00\",\"dateModified\":\"2021-05-21T17:01:06+00:00\",\"description\":\"Pour les amoureux de la petite reine le magasin La P\\u00e9dale,\\u00a0sp\\u00e9cialiste Brompton \\u00e0 Lausanne n'est plus a pr\\u00e9senter. Voyez-vous le p\\u00e9dalier dans le logo?\",\"breadcrumb\":{\"@id\":\"https:\/\/www.ashtom.net\/ludivine\/portfolio-item\/la-pedale-brompton-lausanne\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.ashtom.net\/ludivine\/portfolio-item\/la-pedale-brompton-lausanne\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.ashtom.net\/ludivine\/portfolio-item\/la-pedale-brompton-lausanne\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ashtom.net\/ludivine\/\",\"url\":\"https:\/\/www.ashtom.net\/ludivine\/\",\"name\":\"Accueil\"}},{\"@type\":\"ListItem\",\"position\":2,\"item\":{\"@id\":\"https:\/\/www.ashtom.net\/ludivine\/portfolio-item\/la-pedale-brompton-lausanne\/#webpage\"}}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.ashtom.net\/ludivine\/wp-json\/wp\/v2\/portfolio-item\/2201"}],"collection":[{"href":"https:\/\/www.ashtom.net\/ludivine\/wp-json\/wp\/v2\/portfolio-item"}],"about":[{"href":"https:\/\/www.ashtom.net\/ludivine\/wp-json\/wp\/v2\/types\/portfolio-item"}],"wp:attachment":[{"href":"https:\/\/www.ashtom.net\/ludivine\/wp-json\/wp\/v2\/media?parent=2201"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}